Collection merchandising for Shopify

Your best products, in the front row. Automatically.

Frontrow re-sorts every collection page for you: sold-out items sink, bestsellers and high-margin products rise, new arrivals get their moment. Set your strategy once — it merchandises 24/7 so you never drag-and-drop again.

Early-access waitlist · founding-merchant pricing · no card required.
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Your top sellers are buried. Your sold-outs are on top.

Shopify's built-in sort is "manual" or "best selling" — and neither keeps a real catalog merchandised. Sold-out products pile up at the top of collections, fresh arrivals get lost on page 3, and your highest-margin items get the same placement as your worst. Fixing it by hand across hundreds of products is a job nobody has time for.

Without Frontrow

  1. Sold-out hero product
  2. Sold-out bestseller
  3. Low-margin clearance item
  4. Slow mover
  5. Your #1 margin product (buried)

With Frontrow

  1. Your #1 margin product
  2. In-stock bestseller
  3. New arrival
  4. Steady seller
  5. Sold-out (auto-sunk)

Merchandise on what actually matters

Profit-aware sorting

Float your high-margin and high-revenue products up — not just "best selling" by units. Sell more of what makes you money.

Sold-out auto-sink

Out-of-stock items drop to the bottom automatically, and rise back when restocked. Your front row is always shoppable.

Scheduled rotations

Feature new arrivals for their first week, rotate seasonal picks, pin a campaign hero — on a schedule you set once.

How Frontrow works

1

Install & pick a strategy

One-click install. Choose a sort strategy per collection — profit-first, bestseller-first, new-first, or a custom blend.

2

Frontrow sorts continuously

It re-orders your collections on a schedule using live inventory, sales, and (optionally) your store analytics — no manual drag-and-drop.

3

Watch the right products convert

Your best, in-stock, highest-margin products get the prime real estate on every collection page, every day.

Simple, flat pricing

No per-order fees, no usage metering. Indicative tiers — tell us what fits your catalog.

$19/mo

Starter

  • Up to 10 collections
  • Sold-out auto-sink
  • Bestseller & new-first sorting
$39/mo

Growth

  • Unlimited collections
  • Profit-aware sorting
  • Scheduled rotations
  • Priority support
$79/mo

Pro

  • Everything in Growth
  • Analytics-driven (GA4) sorting
  • Custom blended strategies

Questions

Will this slow down my store?
No. Frontrow re-orders collections in the background via Shopify's admin — there's no script on your storefront, so page speed is untouched.
Can I still pin or override products?
Yes. Pin a hero to the top, exclude a collection, or hand-place anything — Frontrow sorts around your overrides.
How is this different from a "best selling" sort?
Best-selling only counts units. Frontrow blends margin, stock status, recency, and your analytics — so you're not pushing your cheapest items hardest.
What does it cost?
Indicative tiers are $19–$79/mo, flat — no per-order or usage fees. Early-access merchants lock in founding pricing.

Get early access

We're onboarding a small group of founding stores. Leave your email and we'll reach out as spots open.

✓ You're on the list. We'll be in touch.